A big screen and other impressive tweaks to iPhone

Much-anticipated Apple line-up will include a range of smartphones a new mini Mac and accessories. AFP

Apple has announced the brand new iPhone Xr at its annual iPhone keynote event, joining alongside the iPhone Xs and iPhone Xs Max for the company's 2018 flagship iPhones. Expectations for Apple's lineup have been fueled by reports from Apple analyst Ming-Chi Kuo, who is based in Taiwan, where numerous contracts manufacture that also make Apple products are based.

Neither the new iPhones nor the Apple Watches are gotta-have-it upgrades, but for Apple that doesn't matter.

Tech columnist Geoffrey A. Fowler tries out the $1099 iPhone Xs Max, with a 6.5-inch screen -the largest Apple has ever sold.

Or skinny jeans? Unfortunately, Apple didn't update its 4-inch iPhone SE with a new processor and camera.

Apple has confirmed that the iPhone XR will start at £749 for the 64GB model.

The iPhone Xs, like its predecessor, has a screen that occupies nearly the entirety of the phone's frontage.

Reference to a new Apple Watch, and two new sizes of changeable Watch strap, also appeared in the listings, appearing to confirm rumours of a redesign to the wearable device.

The iPhone XS and XS Max will be available to pre-order on Friday, September 14 and ship Friday, September 21 in the U.S. and other countries. They could all feature significantly improved battery life thanks to a new Apple-designed A12 processor.

The single-lense camera supports portrait mode, Smart HDR, and dynamic depth of field, just like the Xs and Xs Max.

The company also introduced a lower-cost 6.1-inch (15.5 cm) iPhone XR made of aluminum and lower screen quality.

Just like last year's iPhone X model.

iPhone XR design and features: What does the iPhone XR look like?

We'll let you know how it feels when we review the phone. That gives the phone more visual real estate than similar-sized models.

The iPhone Xs and iPhone Xs Max keep the iPhone X thin-bezel body style with display notch for front-facing cameras and sensors.

As for the iPhone X, introduced in November, it's notable that Apple would discontinue a product less than a year after its introduction, especially one as generally well-received as the X. However, the new iPhone XS has the same starting price of $999 and better specs overall, perhaps making the X redundant.

The demo was of a training app for basketball players called HomeCourt.

iPhone XR price: How much does the iPhone XR cost?

With two of them starting at $999 or higher in the United States, Apple appears to be taking advantage of a strong USA economy, low unemployment, and rising household wealth.

Apple revealed its new iOS 12 will be available to download on September 17 as long as you got a device newer than an iPhone 5.

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