Disney Launches New ESPN+ Streaming Service

Courtesy of ESPN

ESPN+, part of ESPN's redesigned app that also launched today, will get you one Major League Baseball and one NHL game per day, out-of-market MLS games, along with live action from various other niche sports like boxing, tennis, rugby, cricket, and others.

Without an ESPN+ subscription, meanwhile, the list of things you get to play with is significantly shorter. The programming of the existing eight ESPN networks (ESPN, ESPN2, ESPNU, ESPN Classic, ESPNews, ESPN Deportes, the Longhorn Network, and the SEC Network) will be integrated together with ESPN+ into one experience on the same app. Customers with a paid subscription authentication will still be able to watch all the programming they get today from ESPN regardless if they subscribe to the new service or not.

The new service shouldn't have any impact on BYU or local sports, according to the Deseret News.

Priced at $4.99 per month or $49.99 per year, ESPN+ is being targeted at both cord-cutters and those who find their games of choice aren't being catered for from ESPN's traditional networks. The service will include other original content and shows like Detail, a basketball analysis show hosted by Kobe Bryant.

ESPN+ has been launched and will cost you $5 a month. Those who sign up before April 18 will receive a 30-day trial.

Besides "Detail", other original content available on ESPN+ on launch day includes "The Last Days of Knight", a 30 for 30 documentary about former IN coach Bobby Knight's fall from grace. It will also offer all archived "30 for 30" broadcasts. Like the Canadian Football League, minor league soccer from the United Kingdom, and college sports featuring teams and sports that ESPN doesn't already run on its existing TV networks and digital services. However, there are no display ads or pre-roll promotions within its video.

ESPN CTO Aaron LaBerge highlighted the app's personalization capabilities, like a homescreen that's tailored to the sports and teams you follow.

LISTEN: The leading library of sports audio content, including live ESPN Radio streaming and a lineup of top sports podcasts accessible on demand.

"We spent a good deal of time on personalization - getting the right content to the right consumer at the right time", he said.

The app will also be available for Apple and Android TVs, Amazon tablets, Amazon Fire TV products, and Google's Chromecast. Pitaro said that while there are no current plans for outside the US, he's open to launching in the other territories where ESPN operates.

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