Why Amazon and Google just can't get along

YouTube cracks down on disturbing videos of children

This includes 4K TV and movies, for those who are using an Apple TV 4K - a helpful feature, as Amazon Video is one of the few streaming apps to offer 4K HDR content at no additional charge. It wasn't until relatively recently at WWDC 2017 when Apple and Amazon belatedly said they had reached an agreement to develop a dedicated tvOS app for the Apple TV. Amazon's support for HDR is also ideal for those with an Apple TV 4K, as the set-top box supports Dolby Vision. In a statement, a Google representative said it's taking the action because the YouTube apps on Amazon products aren't made by Google, like the YouTube app on the iPhone is, and the retail giant doesn't sell some Google products, such as Chromecast and Google Home.

A rare public spat in the technology industry escalated on Tuesday when Google said it would block its video streaming application YouTube from two Amazon.com Inc devices and criticized the online retailer for not selling Google hardware.

Now everyone can take a deep breath and relax: Amazon Prime Video is only a button click away on your Apple TV device. Google and Amazon are in the middle of what looks to be escalating into a blood feud over mutual access to products, especially in the hot gadgets markets (think Amazon's Echo).

From Archer's reporting, it appears that Amazon is aware of the issue, and may already have moved to cover its tracks. While Google's stock price has grown 198% since December 2012, Amazon's has soared 352.6% in the same period.

Mountain View, California-based Google isn't the only competitor that has seen its products blocked from Amazon's site. And although Apple's services business is growing, it doesn't have much overlap with the core offerings of Google and Amazon. Siri remote and universal search are also supported in the integration. The conflict further heated up two weeks ago when Amazon found a roundabout way for their consumers to still access the video portal, redirecting them to the web version of it instead of using an app.

Apple has a lot of plans for the Apple TV.

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